It is a special time in the city of Regina, and as a result the province of Saskatchewan.
The Queen City will host the Tim Horton’s Brier and the CIS women’s basketball championships in March, and in just over three months’ time, The MasterCard Memorial Cup hits the Brandt Centre.
While this is heaven for the province’s sports fans, it’s a major benefit to all. Even those who don’t enjoy sports should be on board.
The economic spin-off for such events speaks for itself — hotel rooms, restaurants and retailers receive a huge boost with a year like this.
There is also the national television exposure that comes with daily coverage of events such as the Memorial Cup and the Brier.
Extensive coverage gives the networks time to tell stories about Regina, which serves as a huge benefit for business and community.
The eyes of the nation will be looking in on our provincial capital in 2018. That’s a good thing.