The Saskatoon Food Bank and Learning Centre wants to be able to provide a litre of fresh milk to every child who comes through its doors.
With that aim in mind, the organization is launching its annual matching campaign with the goal of raising $100,000 during the month of September.
Donations will be matched by potash exporting firm Canpotex up to $50,000, and the Health Sciences Association of Saskatchewan has already stepped up with a $10,000 donation to kick off the campaign.
Laurie O’Connor, executive director of the food bank, said she’s concerned about the effects of inflation and an increased cost of living on the youngest members of the community.
“We’re delighted to offer additional emergency nutrition to children and pregnant and nursing women through our Milk For Children Program,” O’Connor said in a statement.
“We are all so appreciative of the ongoing support of our Milk Month partners and the community.”
Last year, the program provided 68,363 litres of milk.
Gord McKenzie, CEO of Canpotex, said his company’s potash helps farmers produce food to feed the world, and the company is equally committed to helping address food security in Saskatoon.
“By supporting the Milk for Children Program, Canpotex is doing its part to ensure children and pregnant and nursing women receive adequate nutrition during the critical periods of childhood development,” McKenzie said in the statement.
Donations can be made online.