Designated driver rewards part of Saskatchewan plan to reduce drunk driving

REGINA — The Saskatchewan government is testing a system that rewards designated drivers as it attempts to curb high rates of drunk driving.

The plan would see police hand sober drivers “positive tickets” which, when used with the hashtag #CareAboutImpaired, would make them eligible to win a $150 Visa gift card.

Drive dollars is another pilot project where people drinking at a bar would be asked to put money towards a tab for a taxi.

That money would then be matched in part by the provincial government.

The pilots are to be tested from August long weekend until Labour Day.

Tina Beaudry-Mellor, the minister responsible for Innovation Saskatchewan, says it’s important to use every tool at the government’s disposal because even one death or injury from impaired driving is too many.